ID cards are used by nearly all businesses, companies, corporations, schools, hospitals and other industries. They help in differentiating between the employees and visitors. Companies are trying to find new ways to help people recognize their businesses with advertisements. Many of them are trying to modify existing tools into becoming an outlet for promotion. That is why cheap PVC ID cards marketing tactics are becoming increasingly common.
PVC ID Cards and their applications
ID cards have used for a long time. It is only recently that people are trying to make ID cards a tool for promotion. ID cards are given out to employees to help visitors identify them. The cards will also help in identifying the departments of the employees. Id cards can also be used as a security measure. Large corporations require all personnel to have an ID card so that illegal trespassers can be identified.
WHY Opt For PVC
PVC has some distinct advantages when compared to the other materials used in making ID cards. Paper ID cards get damaged easily. They are prone to creases and tears. The photos stuck on paper ID cards can be removed easily. Paper ID cards need to be replaced often because they get damaged often. Laminated paper ID cards may last for a longer time but they too are prone to damage in the long run.
PVC on the other hand is a stronger material than simple paper or laminated paper. PVC or polyvinyl chloride is a plastic material that can last for a really long time. An ID card printed on PVC can last for years without needing replacement. They also look better than paper ID cards. PVC provides many benefits that cannot be afforded by paper. Magnetic strips can be easily attached to PVC ID cards to serve other purposes.
A variety of printing techniques and colors can be used on PVC ID cards to make them look good. They can be made resistant to bleaching so that the design does not fade under sunlight. A paper ID card can become dirty when inks or food is spilled on it. They cannot be cleaned properly to restore their original looks. PVC ID cards on the other hand can be cleaned without harming the design and the information that has been printed on it.
PVC can be molded in different ways. You can create really unique cards using PVC. If you want your PVC ID cards to be able to market your business to consumers you will need to make the ID Cards different and unique. PVC ID cards give you the ability to design your ID cards in distinctive manners. You can use the different techniques of printing to give your ID cards a great look. Pearlescent plastic can give an excellent shine to your PVC ID cards. They will attract the eyes of anyone who passes by. Frosted PVC ID cards can be a great way to showcase your creativity. The colors are superbly showcased because the entire card is translucent.
Tips for Making That Perfect PVC ID card
PVC cards are generally made from a white plastic stock. You will need to use colors for your PVC ID cards. The pictures of your employees cannot be black and white. Your design will also use colors so you will need to strike a balance between the color schemes. The information related to your employees can be printed in black while your company’s name can be displayed in different but prominent colors. Try to avoid background colors as the photos of your employees will have their own backgrounds.
It may not be possible to showcase your company’s logo properly in the limited space of an ID card. You can instead choose to watermark it. You will be able to display your logo in a large and easily understood format. The watermarked logo can serve as a viable replacement for your designs.
Your PVC ID cards will be exposed to the elements whenever your employees are outside the office. The colors of the PVC ID cards need to be protected from the glare of the sun. Otherwise, you will risk making your PVC ID cards getting faded after a certain time. This means that you will have to spend more money in printing them again. Ask your printer to add a coat of finish to your PVC ID cards which are resistant to the bleaching effects of the UV rays of the Sun.
PVC ID cards will need to be unique so that people are not able to reproduce it easily. Otherwise, people may enter your establishment with fake PVC ID cards. Add a hologram to each of your PVC ID cards. They are cheap but cannot be accurately copied by criminals. Your PVC ID cards will be the authentic ones because of the hologram.
Foils and Silky Lamination
If you want your PVC ID cards too look really unique, incorporate some foils into the design. The ID card will look classy and elegant if you manage to use foils properly. Silky lamination is nothing but a process of laminating PVC ID cards. They add an element of shine to your cards.
PVC ID cards do not leave much room for making good designs as they are much more utilitarian items by nature. You can experiment however with the layout of the different items, graphics and text, on the PVC ID cards. As mentioned before, watermarking can be a good design concept for the ID cards.
Use Online Printing Agencies
Online agencies will offer templates so that you do not need to spend money by hiring a professional. The templates are easy to use and you can customize them to get a unique PVC ID card. The rates are very affordable and large purchases can easily help you get incredible discounts. The turnaround rates for these agencies are also quite remarkable as many offer to ship you order the very next day.
You should try out PVC ID cards for your business. Give them to employees and watch how the cards attract customers whenever the employees wear them.
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